Get certified in Dance Entrepreneurship with this innovative Studio Owner Program! Enhance core competencies, align your business with your goals, and master studio ownership through monthly modules. CDE is the most comprehensive Studio Owner program available with the added benefits of accountability and small group coaching, ensuring that you stay on track and receive personalized support throughout your journey. Craft and execute business and professional action plans with confidence, knowing that you have ongoing support and engaging learning activities. Start or refresh  your entrepreneurial journey today and thrive as a successful studio owner!

Certificate of Dance Entrepreneurship: Monthly Modules


This certification is ideal for the seasoned or new studio owner seeking to bring together their business operations and professional goals while utilizing the support and accountability of mentors within a small-group setting.

Certificate of Dance Entrepreneurship: Qualifications & Investment

Must be a studio owner
Ability to commit to attending all live sessions, and the time to create action plans 

$349 per month OR $3,999 annually (SAVE $189)

Become an I.D.E.A. Member and SAVE!*
$299 per month OR $3,499 annually

*I.D.E.A. membership is an additional $99 per month


Approximately 6 hours per month

  • Virtual training/meetings (via Zoom), approx. 90 minutes for each module. Sessions are always the 3rd Tuesday of each month at 10:00 AM EST
  • Individually create and implement action plans (2-4 hours)
  • Monthly SMART meetings (via Zoom) to explore action plans and the to hold each other accountable (30-45 minute). 

Participants will utilize Trello to track progress, review assignments, communicate and as an accountability resource.

Meet Trello: Trello makes it easy for your team to get work done. No matter the project, workflow, or type of team, Trello can help keep things organized. It’s simple – sign-up, create a board, and you’re off! Productivity awaits.


Certification Requirements

  • Complete all 12 modules
  • Implement all 12 action plans
  • Complete certification interview with CDE Mentor (Final Reflection)
  • Graduates receive a certificate and the opportunity to include the CDE Certification Logo in marketing, websites, etc., and a pin presentation at an IDEA regional or national event.

Lifetime Access

Upon completion of the program, a Certified Dance Entrepreneur will receive complimentary lifetime access to attend monthly modules as ongoing professional development or to implement new action plans as desired.

Ginger Haithcox, CDE Facilitator

Ginger Haithcox is a born leader. She graduated with high honors from Douglass College, Rutgers University with a BA in Religion, and a minor in Cultural Anthropology and completed an array of dance, performance, and production courses at Raritan Valley Community College.

For more than 20-years, Ginger served in a variety of nonprofit leadership and management roles. While employed by Girl Scouts of Central and Southern, NJ, she honed her marketing, relationship-building, and technology skills as a Camp Director, increasing camper enrollment by 130%. As a Product Sales Manager, she was responsible for generating approximately 90% of the corporation's annual revenue of $9 million dollars while training and supporting more than 1200 adult volunteers.

In 2005, Ginger capitalized on her love of dance and business savvy and successfully founded Modern Motion, a dance and arts nonprofit that “boosts confidence and nurtures creativity." Modern Motion is more than a dance school, it’s a village of diverse dancers, families, teachers, and friends that embraces the journey of each child dancer as they grow in skill, flexibility, and artistry.

Ginger is a consummate professional, collaborative team player, and creative colleague that consistently delivers programs and products of excellence. In addition to the above, she’s the principal owner of Haithcox Business Solutions, which offers mentoring and support services for aspiring entrepreneurs. With the support of Rhee Gold, internationally recognized speaker, mentor and expert in the field of dance, she created the Certificate of Dance Entrepreneurship for International Dance Entrepreneurs Association (IDEA), to be launched in the fall of 2022.



About Us

The International Dance Entrepreneurs Association is a global organization dedicated to making dance studio and school owners successful, profitable and reputable in the dance world. We are happy to answer your questions at any time.

Address: PO Box 2150, Norton, MA

Phone: 1-866-99-DANCE


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